Dynamics 365 has earned a reputation for being the go-to enterprise tool for manufacturing, distribution, healthcare, engineering, and more. But how does it work in the hospitality sector?
If you’re running any sort of business, chances are you’ve heard of Dynamics 365; Microsoft’s dedicated enterprise software suite designed to streamline operations. It incorporates a range of Microsoft applications – including Dynamics 365 Finance, Sales, Customer Service, Supply Chain Management, Business Central, and more. A wide range of businesses, spanning all sorts of industries, are relying on the suite to help reduce costs, boost efficiency and thrive in the digital era.
The benefits of Dynamics in many industries are clear as day. But how about hospitality? Does Microsoft Dynamics work in the hospitality sector? And if so, how? Stick with us as we take a closer look….
The hospitality challenge
To answer these questions, we need to directly address the hospitality problem: dual focus.
Perhaps the greatest challenge in any hospitality environment is the fact that there are two distinct sides to operations: front of house, and back of house. And in many cases, it can seem that the side deemed to be the ‘most important’ changes, largely depending on who you’re talking to!
Front-of-house staff are, naturally, focused on customer-facing operations. The most critical element is seen as customer service; delivering exceptional experiences – no matter what it takes – to impress guests and keep them coming back for more. After all, that’s how the business is going to stay afloat.
Back-of-house staff, on the other hand, are focused on the business side of things. They know that FOH staff won’t have the foundation they need to support customers without in-depth business analysis and reporting, assessing how their efforts are aligning with the needs of their customers.
From restaurants to hotels, running a hospitality business can sometimes feel like you’re running two organisations at once, each with opposing priorities. And when we look at it like that, it becomes easier to see how Microsoft Dynamics works within these leisure and hospitality settings.
Dynamics 365 pulls everything together
Boiling it down to its most basic form, Dynamics works by pulling both sides of hospitality together – and even better, both sides from across multiple venues under the same brand. It helps them work in unison and harmony towards a shared goal, with a single point of truth guiding the way.
Essentially, it works by providing a full 360-degree view of the business, across both front of house and back of house, to help businesses gain full control over every aspect of operations. And most importantly, they can manage everything through one single, simple, integrated software suite.
Within Dynamics 365, users can do everything from managing menus and optimising budgets to keeping track of inventory, enabling improved resource planning, and monitoring KPIs in real time. The ultimate goal is to support employees as they offer a world-class service to their guests.
Getting started with Microsoft Dynamics
Implementing Microsoft Dynamics 365 is one of the smartest moves hospitality businesses can make – especially if they’re struggling to tie all aspects of the organisation together. But to really get the most out of the software, it’s important to use it in the best possible way. That’s where we can help. Our Reliable 365 service offers ongoing management and support, usage optimisation, enhanced reporting, and identity protection across a range of 365 applications. Get in touch to learn more.